RoadBlock on Way2News
Used For
Impact
Ad Type
Image
Lead Time (in days)
3
Span
1 day
Interstitial Roadblock is a high-visibility ad format on the Way2News platform in which the banner ad appears in the interstitial banner format for the entire day. The only difference from the regular Interstitial Banner Ad is that the ad stays live on the screen all day with 100% SOV (Share of Voice), ensuring maximum brand exposure. If a brand opts for an innovation or customized option, the rate will vary. In cases where the SOV is reduced from 100% to around 70-80%, the rate may come down, though this is subject to publisher approval. The rates mentioned are standard but may vary based on additional requirements and demand.
Rack Rate
₹ 14,00,000 / Per Day
TMA Offer
Login To View
Min Billing
₹ 12,00,000
Min Billing
₹ 12,00,000
Execution Details
Way2News Roadblock Advertising
Roadblock advertising is one of the most impactful ways to dominate a digital platform. With roadblock ads, your brand takes over an entire platform or its specific sections for a set duration, ensuring 100% share of voice. These ads are ideal for creating a powerful first impression, launching a product, or driving large-scale brand awareness. Whether on websites, apps, or OTT platforms, roadblock advertising guarantees maximum visibility and unmatched attention from your audience.
Way2News Roadblock Ads Cost
The cost of Way2News roadblock ads typically ranges from ₹1.5 lakhs to ₹50 lakhs or more. For smaller platforms or niche websites, the cost may start at ₹1.5 lakhs for a 24-hour takeover. In contrast, premium platforms like high-traffic apps or OTT services may command rates as high as ₹50 lakhs for the same duration, depending on their audience size and traffic volume
To get a tailored quote for your campaign, contact The Media Ant, where we ensure you get the best rates and maximize ROI for your roadblock ad campaigns.
Way2News Roadblock Ads Benefits
100% Brand Visibility: Roadblock ads give your brand exclusive attention, ensuring that no competing ads distract your audience.
Massive Reach: With total control over the platform, you can target a broad audience all at once, making it perfect for high-impact campaigns.
Boosted Brand Recall: Roadblock ads create a lasting impression, especially during events, product launches, or seasonal sales.
Customizable Formats: From homepage takeovers to app launch screens, roadblock ads offer creative flexibility to match your campaign goals.
High ROI: With complete dominance of the platform, roadblock ads often yield excellent engagement and conversion rates.
Looking to dominate Way2News with roadblock ads? Let The Media Ant help you craft and execute a campaign that stands out!
